UPenn students visit CGA

Students of the University of Pennsylvania freshman seminar course, “Writing on the City: Letterforms, Technology, and Philadelphia History” spent an afternoon at CGA’s studio. The students heard from CGA principal Virginia Gehshan, who spoke to the class on the professional practice of designing environmental typography for cities and towns and how designers can impact a city’s image.

The objective of the class is to better understand how the evolution of typographic forms in Philadelphia shape and reflect the aesthetic and cultural values of the city.

See images from the freshman seminar course on Instagram #letterformphilly

Photos courtesy of Penn Provost Arts and Culture