Barbara Schwarzenbach


Barbara has designed some of CG’s most celebrated projects. Her problem-solving abilities, prolific ideas, detailing skills and strong materials knowledge have benefited a variety of clients and projects across an array of environments and communities. Her work has been widely recognized and includes wayfinding master plans, environmental enhancements, donor recognition and placebranding programs. Barbara’s projects include heritage corridors, museums, universities, cities and towns, medical centers and arboreta.

Some of Barbara’s current projects include the Atlanta History Center, National Air and Space Museum, University of Chicago, Delaware River Waterfront Corporation, Cornell University, Addiriyah/Atturaif UNESCO World Heritage site in Riyadh, Saudi Arabia.

Community based projects include a new vehicular system for Mt Airy, USA, a coalition of seven of Philadelphia’s most beautiful and historic neighborhoods, design of new placebranding elements for the city of Geneva, NY, and a comprehensive branding, signage and interpretive system for the Ohio & Erie National Heritage Canalway.

Educational and medical projects include a new gateway and vehicular system for Washington University Medical Campus in St Louis, and a new campus-wide system for Cornell University.

Barbara holds a B.F.A  from The University of the Arts, where she has taught and lectured.

Professional affiliation

Society for Experiential Graphic Design